Overview
A factory with two product lines, robotic welding lines and injection stretch blow molding machines, spread across several websites and domains. Step one is consolidating them into one main site so they stop competing with each other.
- client
- SASON (Liuzhou Sansong Automation)
- challenge
- Several domains and two product lines, with content split and competing
- solution
- Domain consolidation plan, page-level redirects, one information architecture
- status
- First preview, awaiting client sign-off
Starting point
The client had a Chinese site, an English site and several legacy domains describing the same products, with company email on one of those domains. That makes it hard for search engines to tell which page is the official one.
What we are doing
We mapped what every domain is used for and the client chose one primary domain. Every page on the other domains will 301 to its match on the main site, with mail records left untouched. After the old-site inventory, competitor research and keyword map, we built a dedicated bilingual site for the ISBM machines with premium animated design; its 38-page first version went online in preview on 2026-11-03, awaiting client sign-off.
- Product lines
- 2
- Domain plan
- Many into one, mail kept
- Status
- Preview, not live
